Chapter 1
What is SEO
Search engine optimization (SEO) is a website optimization technique which is use to drive quality and quantity traffic to a website through organic search results.
Chapter 2
HOW SEARCH ENGINES WORK
Search engines are answer machines. They exist to discover, understand, and organize the internet's content in order to offer the most relevant results to the questions searchers are asking
Chapter 3
KEYWORD RESEARCH FOR A WEBSITE
Keyword research involves finding popular search terms people use on engines like Google and strategically adding them to your content to boost search rankings.
Chapter 4
WHAT IS ON PAGE SEO
The SEO strategies which are performed within the website to improve the position of web pages in the search engine result page (SERPs) is known as On-Page SEO strategies.
Chapter 5
WHAT IS OFF PAGE SEO
The strategies which are performed outside of a website to improve the position of web pages in the search engine result page (SERPs) is known as Off-Page SEO strategies.
Chapter 6
MISCONCEPTIONS ABOUT SEO
Over the past few years, lots of things have been updated and changed which emerged misconceptions about the search engine optimization.
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